Clean Label Insights: Understanding Baked Goods Consumers

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We recently commissioned C+R Research to conduct a study on consumer insights about clean label baked goods. Our Vice President of Marketing and Strategy Bill Hanes and C+R Research’s Senior Research Director Nancy Baum recently presented the findings in a 20-minute on-demand webinar through Baking & Snack. Register to watch the webinar here to gain an understanding of the demographics and purchasing habits of clean label consumers, as well as strategic considerations for clean label reformulation. Or, for more information on the study, watch our video or read our white paper.

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